Vatos Jamsil

Adapted to Department Store

Department store has a strict set of regulation, that would force many establishments to abandon many key characteristics that forms their identity. But with Vatos, the design team had to think outside the box to figure out a way to provide the edge that the clients desire and keep with the strict set of Department Store code. Elements such as the “broken bricks” had to be meticulously handcrafted to be more tamed on the lower section, but retain the sharp edges towards the upper section. All the rough elements of the design had to be carefully mitigated, to have the balance between wild and refined.

백화점 설계는 다른 프로젝트에 비해 안전상, 내부규정상 등의 제약조건이 많기에 잠실 바토스 프로젝트는 디자인 할 때에 상당한 어려움이 있었습니다. 유닛레스는 그런 백화점의 규제와 적절히 타협하면서도 바토스만의 본질을 잃어 버리지 않게 하기 위해 노력했습니다.   

Adapting to Any Territory

Vatos being a rapidly growing establishment, the design had to become adaptable to any environment. This project was an opportunity to further refine a working concept without losing the coarse charisma that the restaurant possesses.

급발전하는 바토스에 발맞춰 유닛레스 또한 바토스가어떠한 한정적인 장소와 여러 외부 제약조건에 있더라도 본래 브랜드의 본질을 유지하며 함께 변화하고 발전할 수 있는 디자인을 선보이기 위해 노력한프로젝트입니다. 

2015 May/Commercial/154.38㎡(46.78py)

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